All too often, teachers routinely spend money out of their own pocket purchasing supplies for children who come from families unable to buy school necessities. More than 16 million children in the United States – 22 percent of all children – live in families with incomes below the federal poverty level. Not only are teachers educating students, but they’re tackling major social issues such as homelessness, poverty, and hunger.
Local Buick GMC Dealers have set out to tackle this critical issue. Through an innovative partnership with CBS EcoMedia’s EducationAd advertising program, Local Buick GMC Dealers are funding the distribution of free backpacks filled with school supplies to 475 low-income students at Father Keith B. Kenny Elementary.
Local Buick GMC Dealers participated in a special assembly today where they personally distributed the backpacks to the surprised students at Father Keith B. Kenny Elementary. Hosts of today’s event included Scott Vanderbeek, President of Woodland Motors Buick GMC and the Local Marketing Association for Sacramento-Stockton-Modesto area; and David Donohue, Buick GMC District Sales Manager for Sacramento-Stockton-Modesto area.
The funding for the supplies was a part of Local Buick GMC Dealers EducationAd advertising on CBS, a program which enables advertisers to support community projects across the country, such as the backpacks filled with essential items including folders, notebooks, crayons, pens and pencils, pencil sharpeners, erasers, glue sticks, scissors, rulers and highlighters.
EcoMedia’s national non-profit partner, the Kids In Need Foundation, provided the school supplies and backpacks through its School Ready Supplies and Bulk Supplies Program. The Kids in Need Foundation’s mission is to ensure that every child is prepared to learn and succeed by providing free school supplies nationally to students most in need.
“Local Buick GMC Dealers are very pleased to be able to help out with such an important cause,” said David Donohue, Buick GMC District Sales Manager for Sacramento-Stockton-Modesto area. “These grassroots efforts are really important to help us connect with local communities and to help provide the basic tools kids need to achieve their goals in academics.”
The impact of this partnership is profound. Children are able to fully participate in the educational experiences with which they are presented when they are given proper school supplies. Teachers and principals report improved concentration, participation, and behavior of students when they are properly equipped with supplies at school. And families within the community who are unable to purchase school supplies for their children are relieved of a burden.
"We commend EcoMedia and Local Buick GMC Dealers for understanding how important it is for students to have school supplies," said Dave Smith, executive director of the Kids In Need Foundation. "Having the school supplies means these students will not have to worry about how they will fully participate in classroom activities or how they will get their homework done. To eliminate this barrier for the kids and alleviate the burden teachers often assume of providing supplies to students out of their own pockets are the reasons the Kids In Need Foundation exists. But we can't do it without the support of our partners."
“Local Buick GMC Dealers have touched the lives of 475 students and their families with this generous donation made through our EducationAd program,” said Paul Polizzotto, President and Founder, CBS EcoMedia. “These supplies will be critical to each child’s educational experiences and will positively impact the greater Sacramento community.”
About The Kids In Need Foundation
The Kids In Need Foundation is a national 501(c)(3) charitable organization founded in 1995. The Foundation’s mission is to prepare children to learn and succeed by providing free school supplies to students most in need. Its National Network of Resource Centers includes 32 facilities where teachers from low-income schools go to obtain free school supplies for their students. School supply giveaways in communities not served by Resource Centers are accommodated through the School Ready Supplies program, and students who have gone through natural disasters are helped to get back to their normal routines with new backpacks and supplies through the Second Responder program. In addition, two Teacher Grant programs award preK-12 educators with funding to provide innovative learning experiences for students. The Kids In Need Foundation has distributed more than $550 million in school supplies since its founding, directly benefiting 3.6 million students and more than 120,000 teachers annually, and has awarded $1.5 million in grants to teachers. Kids In Need has earned the Gold GuideStar Exchange Seal, demonstrating its commitment to transparency, and has consistently received high ratings from Charity Navigator, indicating that it operates in a fiscally responsible way and outperforms most other charities in America. For more information, visit www.kinf.org. Join Kids In Need Foundation on Twitter at twitter.com/kidsinneed and Facebook at facebook.com/kidsinneed.
About CBS EcoMedia Inc.
At EcoMedia, we’re propelled by the desire to create positive social change; that’s been our mission since we founded the company in 2002. In 2010, after successfully partnering with CBS on a wide range of environmental projects, EcoMedia became the newest addition to the CBS Corporation portfolio, exponentially scaling our reach across television, radio, interactive, publishing and outdoor media.
Through our patent-pending EcoAd, WellnessAd and EducationAd programs, an innovative twist on traditional advertising, advertisers are able to support much-needed local projects which in turn creates jobs, saves taxpayer money and improves the quality of life in communities nationwide. In the process, we’re fundamentally altering the advertising landscape, elevating the ordinary, traditional commercial – and media, in general – into a catalyst for tangible, quantifiable social change. Please visit ecomediacbs.com, like us at facebook.com/EcoMediaCBS or follow us at Twitter.com/EcoMediaCBS
By participating in EcoMedia’s EcoAd, WellnessAd and EducationAd advertising programs, EcoMedia’s advertisers agree to provide funding for projects we believe will have a beneficial effect upon the environment, health and/or education within local communities. EcoMedia’s advertising programs are not certification programs nor are the EcoAd, WellnessAd or EducationAd logos seals of approval. EcoMedia does not in any way certify, endorse or make any representations about EcoMedia program advertisers, their products or services.
The iconic GLOBE Conference, which started in 1990, is known as the quintessential gathering of global senior businesses, investors, environmental advocates and government representatives who meet to network and to advance the key issues at the nexus of global business and sustainability agendas. The conference has attracted CEOs of companies as diverse as Virgin, Suncor Energy, Royal Bank of Canada, Walmart, GE Canada, Honda and BP to collaborate and engage on solutions that make a difference to our environment, our communities, and make business better. The next event in the GLOBE Series is coming to Vancouver this March 26-28 and promises to be the best event yet.
Robert F. Kennedy Jr, the son of the late Senator Robert F. Kennedy and nephew of President John F. Kennedy Jr, has built a solid reputation as a champion of the environment as the President of the Waterkeeper Alliance with over 150 chapters worldwide. He’s taken that advocacy to free-market capitalism, by becoming a strong advocate for clean technology investment. As a Venture Partner and Senior Associate in one of North America’s largest venture capital companies investing in clean technology – Vantage Point Capital - Bobby believes that market security – the kind that oil and gas benefit from – is critical for renewable energy and clean technology.
Wal van Lierop, CEO of Chrysalix will share the stage with Robert F. Kennedy Jr. Wal is an energy technology veteran who has raised over $1 billion for early stage technology ventures. With a long standing passion for clean energy innovation, he has been honoured at number 16 within the Clean Capitalism Top 50, and sits on several clean energy and venture boards.
The dialogue and RFK’s visit are produced by James Riley and the Kumu Agency, a leading digital advertising and strategy agency which has a practice focused on sustainability and philanthropy for Fortune 500 brands. Kumu Agency partnered with Keppler Speakers in securing RFK’s participation in the GLOBE event.
Robert F. Kennedy Jr. will speak at GLOBE 2014 at the Vancouver Convention Centre on Wednesday, March 26 at 1:30pm to an audience comprised of business and government executives from around the world.
For more information visit www.globeseries.com.
GLOBE 2014 is produced by GLOBE Events a member of the Group of companies, a conglomerate of privately-held companies dedicated to the business of the environment. GLOBE’s expertise lies in project management, event development, and management consulting in the fields of environment and energy, urban development, and corporate responsibility. The GLOBE Group is North America’s longest operating producer of environmental events.
Kumu Agency is a full service digital marketing agency that offers specialized expertise in website development, mobile website and app development, content strategy and content marketing. We help companies build solutions in a complex communications paradigm with digital solutions that inspire and connect.
For more information, visit http://ku.mu
Gap Inc. and the Pearson Foundation Offer Innovative, Proven High School College & Career Curriculum for Free
Today, Gap Inc. and the Pearson Foundation, along with the San Francisco Unified School District (SFUSD), announced the release of a free, open source version of Plan Ahead, a high school curriculum that helps prepare students for college and careers.
Plan Ahead is a semester-long course designed to help students map out and achieve their academic, personal and career goals. The class gives students the ability to make informed decisions about what they want out of life—and how to accomplish it.
In the fall of 2010, Gap Inc. and the Pearson Foundation launched Plan Ahead in San Francisco in partnership with SFUSD and Hirsch & Associates to fulfill a course requirement for all 9th graders. Since the launch, more than 15,000 students have taken Plan Ahead. A multi-year evaluation of the curriculum shows that students who have completed Plan Ahead demonstrate changes in attitude and knowledge toward education and careers, including:
- 81% of students improved their knowledge of the classes needed to graduate high school and get into college
- 78% of students improved their understanding of what it takes to succeed in college or a career
- 74% of students had higher confidence in their own ability to achieve personal and career goals
Plan Ahead’s curriculum aligns with Common Core standards and focuses on skills assessments, career exploration, graduation requirements, 21st century skills, workplace readiness and financial literacy. The design of the curriculum also includes guest speakers and real-world experiences that help students explore multiple career options.
“Providing the Plan Ahead course to all 9th grade students is an important part of the SFUSD strategy to prepare our students for college and career,” said San Francisco Schools Superintendent Richard A. Carranza. “We are proud to have played a key role in developing and testing this powerful curricular resource. I'm thrilled that other districts will now have access to an open source version of these materials.”
“As an employer of teens and young adults, we recognize the value of encouraging students to explore potential careers early and to better understand the skills, education and experiences they will need to be successful in adult life and pursue their dreams,” said Bobbi Silten, SVP, Global Responsibility, Gap Inc., and President, Gap Foundation. “Plan Ahead provides students with foundational skills and knowledge about college and careers that can help them plan their futures.”
“The recent news on graduation rates is exciting, with 4 out of 5 American students completing high school,” said Pearson Foundation President and CEO Mark Nieker. “While this accomplishment should be celebrated, we need to create more public-private partnerships, such as Plan Ahead, to prepare our young people and give them the tools they need to succeed. Seeing the impact Plan Ahead has had in SFUSD, we are so pleased to partner with Gap Inc. to offer this curriculum to any educator.”
To learn more about Plan Ahead, visit www.whatsyourplana.com.
About the Pearson Foundation
The Pearson Foundation is an independent 501(c)(3) nonprofit organization that aims to make a difference by promoting literacy, learning, and great teaching. The Pearson Foundation collaborates with leading businesses, nonprofits, and education experts to share good practice; foster innovation; and find workable solutions to the educational disadvantages facing young people and adults across the globe. More information on the Pearson Foundation can be found at www.pearsonfoundation.org.
About Gap Inc.
Gap Inc. is a leading global specialty retailer offering clothing, accessories and personal care products for men, women, children and babies under the Gap, Banana Republic, Old Navy, Piperlime, Athleta, and Intermix brands. For more than 40 years, Gap Inc. has supported communities where we live and work through grants, in-kind donations, community outreach and employee volunteer programs. Gap Inc. strives to make a long-term impact in communities by focusing on creating opportunities for underserved youth and women through innovative social solutions. For more information on Gap Inc. community investment, please visit www.bewhatspossible.com.
The Aspen Institute today announced its 2014 Class of Henry Crown Fellows. The Henry Crown Fellowship mobilizes a new breed of leaders, all under the age of 45, to tackle the world’s most intractable problems. All are proven entrepreneurs, mostly from the world of business, who have reached a point in their lives where, having achieved success, they are ready to apply their creative talents to building a better society. Henry Crown Fellows spend four weeks in structured retreat – exploring their leadership, their core values, their vision for a “Good Society” and their desired legacies. But the Fellowship is not just about reflection. It is also about action: Each Fellow launches a new initiative that will stretch them and have a positive impact on their communities, their country or the world.
“We are delighted with this year’s class of Henry Crown Fellows,” said Peter Reiling, executive director of the program. “For society, they represent a potent force of talent, ready to focus their energies on some of the greatest challenges of our times. For them, they are embarking on a personal journey—a journey ‘from success to significance’—that will change their lives forever. I know. I’m a Henry Crown Fellow too.”
The Henry Crown Fellows for 2014 are:
LaToya Cantrell, District "B" Councilmember, New Orleans City Council, New Orleans, LA
Ami Dror, Chief Executive Officer, Dror3 LTD, Tel Aviv, Israel
Di-Ann Eisnor, Head of Growth and Global Partnerships, Waze, Palo Alto, CA
Dave Gilboa, Co-Founder and Co-CEO, Warby Parker, New York, NY
Kristen Grimm, Founder and President, Spitfire Strategies, Washington, DC
Niall Hay, Brand Director, Penske Automotive Group, Inc., Bloomfield Hills, MI
Andrew Hayek, President and Chief Executive Officer, Surgical Care Affiliates, Glencoe, IL
Dan Hoffman, Founder and Former CEO, M5 Networks, Brooklyn, NY and Barcelona, Spain
Wasalu Muhammad Jaco (a.k.a. Lupe Fiasco), President and CEO, 1st & 15th Entertainment Group, Chicago, IL
Keli Lee, Executive Vice President of Casting and Talent, ABC Entertainment Group, Burbank, CA
Carl Marci, Co-Founder, Chairman and Chief Science Officer, Innerscope Research, Inc., Boston, MA
Michelle Marciniak, Co-Founder and Co-CEO, SHEEX, Bethlehem, PA
Gillian Munson, Chief Financial Officer, XO Group, Inc., New York, NY
Javier Olivan, Vice President, Growth and Analytics, Facebook, Menlo Park, CA
Shervin Pishevar, Co-Founder, SherpaGlobal, San Francisco, CA
Navyn Salem, Founder and Executive Director, Edesia Inc., Providence, RI
Nicholas Sellers, Vice President, Regulatory and Corporate Affairs, Alabama Power Company, Birmingham, AL
Rebecca Taichman, Freelance Theater Director, New York, NY
Dylan Taylor, Chief Executive Officer, Americas, Colliers International, Denver, CO
Dolf van den Brink, President and CEO, Heineken USA, Inc., White Plains, NY
Matt Wisdom, Chief Executive Officer, TurboSquid, New Orleans, LA
Photos and bios are available at http://as.pn/crown2014.
The Henry Crown Fellowship Program was established in 1997 to honor the life and career of Chicago industrialist Henry Crown (1896-1990) and was initially funded by the Henry and Gladys Crown Charitable Trust Fund. The Fellowship is the flagship program within the Aspen Global Leadership Network (AGLN).
The Aspen Global Leadership Network (AGLN) is a growing, worldwide community of entrepreneurial leaders from business, government and the nonprofit sector — currently, more than 1,800 Fellows from 46 countries — who share a commitment to enlightened leadership and to using their extraordinary creativity, energy and resources to tackle the foremost societal challenges of our times. All share the common experience of participating in the Henry Crown Fellowship or one of the dozen Aspen Institute leadership initiatives it has inspired in the United States, Africa, Central America, India, the Middle East and China.
The Aspen Institute is an educational and policy studies organization based in Washington, DC. Its mission is to foster leadership based on enduring values and to provide a nonpartisan venue for dealing with critical issues. The Institute is based in Washington, DC; Aspen, Colorado; and on the Wye River on Maryland's Eastern Shore. It also has offices in New York City and an international network of partners. For more information, visit www.aspeninstitute.org.
“Your Actions Count – Be a Responsible Traveler,” a global campaign created to urge travelers to support the fight against many forms of trafficking recently launched in Berlin during the International Tourism Bourse (ITB) with the support of Marriott International (NASDAQ: MAR). The campaign was created by the World Tourism Organization (UNWTO), the United Nations Office on Drugs and Crime (UNODC) and the United Nations Educational, Scientific and Cultural Organization (UNESCO). Campaign website: www.bearesponsibletraveller.org.
The effort aims to raise awareness about the most common illicit goods and services that tourists might be exposed to while traveling. It provides guidance to recognize possible situations of trafficking in persons, wildlife, cultural artifacts, illicit drugs and counterfeit goods, and invites travelers to take action through responsible consumer choices, such as alerting the proper authorities to situations. A central focus of the initiative will be reaching out to young people, spreading the anti-trafficking message to future generations of travelers.
Marriott is among the first tourism companies to partner in the campaign, promoting this important message among its millions of customers through digital and social media. “We know that our industry can play an important role in helping to stop trafficking by delivering this campaign message to the traveling public. Marriott will share it with more than 80 million customers annually through reservation confirmation emails and our workforce in more than 70 countries worldwide. We invite other travel leaders to join us and the United Nations agencies in this critical effort,” said Kathleen Matthews, Marriott’s Executive Vice President and Chief Global Communications and Public Affairs Officer.
For more than 85 years, Marriott has upheld a commitment to responsible business, human rights, and uncompromising ethical and legal standards in all aspects of its business. The company supports and respects the protection of human rights within its sphere of influence and strives to conduct business operations accordingly. This includes standing against such tragedies as human trafficking and the exploitation of children. Marriott publishes its human rights policy and provides training on human rights, including the protection of children, for all associates worldwide.
For more information about the company’s social responsibility efforts, visit www.marriott.com/socialresponsibility.
Calvert’s Sustainability Research Department has submitted the following recommendation regarding action within the Calvert Social Index®. If approved, the recommendation will be effective when the Calvert Social Index Committee convenes its quarterly meeting later this month.
Rock-Tenn Company (NYSE: RKT) a company in the Calvert Social Index Universe, has recently been reviewed and now meets the Index’s standards for environment. The company has demonstrated improved performance and management of its environmental impacts. If approved, the addition will take place on March 24, 2014.
Calvert, a leader in sustainable and responsible investing, has created the Calvert Social Index, a broad-based, rigorously constructed benchmark for measuring the performance of US-based sustainable and responsible companies.
Calvert starts by taking the 1,000 largest companies in the US, based on total market capitalization, included in the Dow Jones Total Market Index (the “Dow Jones TMI”). The Dow Jones TMI represents the top 95% of U.S. companies based on float-adjusted market capitalization, excluding the very smallest and least-liquid stocks. Calvert's Sustainability Research Department then analyzes each company. A sustainability audit is conducted in the following areas: governance and ethics; environment; workplace; product safety and impact; community relations; international operations and human rights; and indigenous peoples’ rights. The stocks that meet all of the Index’s sustainable and responsible criteria make up the Calvert Social Index.
Effective April 30, 2014, all corporate actions and changes within the Calvert Social Index will be made public only at Calvert.com: www.calvert.com/sri-index.html
Calvert Investment Management, Inc., 4550 Montgomery Avenue, Suite 1000N, Bethesda, MD 20814 (3/14) #13812
(Marketwired) - B Corp, the premier entity that measures the social and environmental practices of businesses nationwide and internationally, has certified Gardener's Supply of Burlington, Vermont, a leading online and catalog garden products retailer and wholesaler, as a Certified B Corporation.
B Lab is the national non-profit that certifies and supports B Corporations. B Lab conducted a rigorous evaluation of Gardener's Supply and determined that the company met the comprehensive performance standards required to qualify for certification. Gardener's Supply will join other Certified B Corporations that are legally empowered to consider the impact of their decisions on their employees, suppliers, community, consumers and environment.
Gardener's Supply is 100% employee-owned and is nationally known for their award-winning gardening products, progressive management style and commitment to building community through gardening. The prestigious B Corporation designation is awarded to companies that use the power of business to solve social and environmental problems and which meet higher standards of social and environmental performance, transparency and accountability.
Gardener's Supply has long been a socially responsible business, becoming 100% employee-owned in 2009, supporting gardening-related good works efforts nationwide, developing and sourcing sustainable products, supporting employee volunteerism, and donating 8 percent of profits back to the community. Founded in 1983 by Will Raap and a handful of enthusiastic gardeners, the company was also co-founder of Vermont Businesses for Social Responsibility (VBSR), one of the most active corporate social responsibility organizations in the U.S.
"Our business and our employee-owners have been focused on the triple-bottom line of people, planet and profits since we started in 1983, so this is a logical next step for us," said Jim Feinson, President of Gardener's Supply Company.
"B Corp certification will help us create new conversations about our social and environmental impact, around the company, with our customers and in the community, and help us set ongoing performance goals to achieve as our business continues to grow."
"Gardener's Supply is proud to achieve B Corp certification and join the growing community of B Corp businesses committed to conscientious and sustainable business practices," continued Feinson.
Gardener's Supply actively promotes gardening as a way for people to make the world a better place. The company supports programs and organizations that are using gardening to improve quality of life and the health of our environment. The company provides garden grants in Vermont and across the U.S. that focus on gardening and hunger-relief, supporting many community gardens, workplace gardens and urban farms.
The company's headquarters are located in Burlington, Vermont in an area known as the Intervale. In 1986, Gardener's Supply spearheaded an Intervale clean-up effort to restore the area – 700 acres of bottomland within the city limits of Burlington, Vermont – to its agricultural roots. The company founded the non-profit Intervale Center, an independent nationally recognized resource, incubating new farms and educating small scale farmers on diversified sustainable agricultural practices.
Gardener's Supply also has on-site gardens dedicated to raising and donating fresh produce to local food shelves. The company also collaborated with the Intervale Center to initiate a gleaning program to harvest surplus vegetables that farmers would not otherwise harvest for market. In 2013, the combined efforts of the Gardener's Supply on-site gardens and the Intervale Center gleaning program donated more than 9,000 pounds of fresh produce to local food banks.
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About Gardener's Supply
Founded in 1983, Gardener's Supply is a 100% employee-owned company of avid gardeners providing garden-tested, earth-friendly products combined with practical information. Located in Burlington, Vermont, the company has won many awards for its innovative gardening products, online gardening content and progressive management style. Gardener's Supply is now a Certified B Corporation.
About B Corp
Certified B Corporations meet rigorous standards of social and environmental performance, legally expand their corporate responsibilities to include consideration of stakeholder interests, and build collective voice through the power of the unifying B Corporation brand. As of February 2014, there are more than 900 Certified B Corporations from over 60 industries and 28 countries, representing a diverse multi-billion dollar marketplace.
About B Lab
B Lab is a nonprofit organization that serves a global movement to redefine success in business so that all companies compete not only to be the best in the world, but the best for the world. B Lab drives this systemic change through a number of interrelated initiative: 1) building a community of Certified B Corporations to make it easier for all of us to tell the difference between "good companies" and good marketing; 2) passing legislation to accelerate growth of social entrepreneurship and impact investing (12 states have already passed benefit corporation legislation); 3) driving capital to high impact investments through the use of GIIRS Ratings and Analytics (more than 60 investors with over $3B in impact assets under management use GIIRS); and 4) providing free, powerful tools for businesses to measure, compare and improve their social and environmental performance (more than 7,000 businesses use B Lab's free B Impact Assessment).