EKOS Communications, Inc. mission is to engage, inspire, motivate and support individuals and organizations with living in harmony with the planet. We specialize in education and communication for the environment and sustainability using new media as well as conventional media and face-to-face processes. Our clients come to us from all sectors (public, private and not-for-profit) for our innovative and cost-effective approaches.

Rick Searle's blog

EKOS - Not A Business But A Way of Fulfillment

Rick sitting on the side of trail with sandwich in one hand and a bottle of wine in the other, with a big happy grin.

I received word that some of you found the tone of my last blog "a bit off." The feedback prompted me to re-read it and I have to agree.

The tone seems to imply that EKOS Communications was solely about business. That is blatantly untrue. It arose from, and still does, a profound sense of life purpose to save the planet...our one and only home...oikos, as the Greeks called it.

The antipathy evident within the previous blog sprang from frustrations and pent-up resentment directed towards associated with carry-over legal and financial obligations that continue to dominate too many of my weekday evenings and weekends.

The planet is in one helluva mess, because of us. Never before has our science been more alarmist in tone. Our collective bad habits now threaten to overwhelm planetary systems that have made life possible on this chunk of rock hurtling through space. 

I'm utterly and fervently believe that our only hope is that we wake up in time to avert this unprecedented eco-spasm.

Not that it can be completely averted. It's too late for that. Many of the ecological changes we have set in motion are now out of our control. The best we can hope for is to minimize the mounting suffering and loss. How much we can do so is not known so we must act in faith that our individual and collective efforts towards this end can and will help bring about its realization. 

Stop the damage and healing the wounds is solely dependent upon us take full responsibility for our actions. No matter how small and seemingly insignificant they may seem. For as we are seeing being played out, the tiny changes set in motion can and often do cascade into much greater changes with deadly unintended consequences.

Taking full responsibility implies that we become ecologically literate, that is, we understand, respect and abide by the principles that support and restore life. All life...not just human life.

This brings me to the core of what EKOS Communications is really all about...finding ways to share those principles and their application as broadly as possible thereby contributing to the great waking up.

I take back what I said about EKOS being asleep. Maybe more like just dozing, allowing me to dream and envision where I want to take it next.

Keep up the good fight each and everyone of you. Time is short and very precious.   

Where to from here for EKOS?

As of Dec. 31st, EKOS Communications as an incorporated entity ceased to exist and returned to operating as a sole proprietorship. The change was motivated by a need to reduce overhead costs, since there has been little to no activity to drum up business and revenue since I took on the full-time gig with Ocean Networks Canada in the fall of 2009.

Quite frankly, I simply don't have the energy or drive when I get home at the end of the day nor on weekends to engage in more work. Don't get me wrong. I love my job. So much so that I pour 150 - 200% of myself into it. But I'm often exhausted after work and need time in which to replenish my reserves. The thought of having to sit down after supper to run a business as well makes me want to upchuck.

Perhaps, in time, this feeling of revulsion will pass. I don't know. So for now, I'm letting EKOS sleep.

What's Up at EKOS Communications?

Forest Scene

June 11, 2010: As many of you know, seven months ago I took on a new challenge, that as Manager of Communications and Engagement with Ocean Networks Canada. This is a full-time gig for the next three - four years and possibly longer. As I've mentioned in a previous blog, the opportunity to work with VENUS and NEPTUNE Canada ocean observatories to advance ocean literacy among Canadians was just too great of an opportunity to pass up. However, it leaves precious little time for much in the after work hours, especially since I'm also still supervising a graduate student in the Masters of Environmental Education and Communication program at Royal Roads University.

Meanwhile, Starr has gone on maternity leave with the birth of a second child; she is not likely to be able to re-engage with EKOS Communications until the late fall or winter.

As a consequence, EKOS Communications has been pretty quiet for the past while and will likely remain so until the end of the year.

This is not to say that there haven't been some exciting developments! Such as the release of the WildCoast Primer which we produced in association with Parks Canada - Pacific Rim National Park Reserve and the Clayoquot Biosphere Reserve. We hope that many people and communities will download the primer and use it to reduce the potential risks of conflicts between people, pets and large predators (wolves and cougars).

Also, we're super excited that Shaw Communications are broadcasting our two BC Parks 100th videos province-wide starting now and running until the end of 2011! Viewers in the Greater Victoria and Salt Spring region of BC can catch the videos over the next couple of weeks:

Strathcona - BC's first provincial park  Saturday –930am, 11pm     Sunday - 130pm + 730pm  June 19-20...

 BC Parks- Celebrating 100 years of Recreation and Protection  Saturday–930am,  11pm  Sun- 130pm, + 730pm June 26-27....                                          

BC Parks will also be posting the two videos to their special 100th website www.bcparks100.ca so wander over there sometime to check it out. It would appear that they are putting all of their celebration focus on Strathcona and hope to raise enough money through donations and the like to do some badly needed repair for trails and facilities in the park. So don't be bashful about pledging some financial support!

Till the next update then. Have a great summer!

Rick Searle

Who do we think we are? Symptoms of the State of the Universe?

Two people walking towards the viewer, backlight, barely can see details or colours. Silvery cast to overall image, encompassing
Alan Watts maintains that, from birth, we have acquired "a learned belief that what is outside of me is not me" and that this belief "naturally sets up a fundamental sensation of hostility and estrangement between ourselves and the so-called external world, and leads us to talk of the conquest of nature, the conquest of space, and to view ourselves in a sort of battle stance vis a vis the world outside of us." He continues "I want to examine the strange feeling of being an isolated self. Actually it is completely absurd to say that we came into this world. We didn't, we came out of it. ... . Surely all our scientific knowledge about living organisms shows us that we grow out of this world, that each of us might be called a symptom of the state of the universe as a whole." Very provocative ideas. If humankind is the symptom, then what is the state of the universe?

Sustainability Starts With Personal Lifestyle Choices

dark form of woman walking towards viewer on a wet sandy beach with a setting sun casting a mauve and pink hue over clouds, wate
Sustainability is a matter of personal choice(s). After more than 3 years of striving for a sustainable lifestyle, one that is balanced and integrated, I think I'm just about there. Well, much closer, anyway. Since taking on the role of Manager of Communications and Engagement with Ocean Networks Canada, I have been steadily letting go of other responsibilities and commitments. Teaching was the first to go. Not an easy choice, as I'll miss the engagement with students, but it demanded so much of my time, energy and attention...grading assignments especially. At the moment, I'm shutting down the not-for-profit society, Nous Autres Canada, Inc. (a.k.a EcoLiteracy Canada) that I have chaired for the past 10 years. Even EKOS, I'm pulling back on. At the moment, the company is just finishing up the "Learning to Live with Large Carnivores: A WildCoast Primer" which will be officially launched on Apr. 5th in Tofino. Tentative plans are in place for a phase ll which would entail the creation of a series of video public service announcements. At the core of the plan lies the idea of hosting a contest among local schools to see who can come up with the most innovative and effective ways to deliver the key social marketing message. There is a lot of interest and energy within the communities to pursue this idea; I'm just not sure that I want to commit to leading the process at this time. Perhaps later, after I've had a chance to take a breather while integrating in more time spent keeping fit, romping with my 5 year old nephew, playing my guitar or taking long, lingering walks with my wife at sunset across some stretch of wet, sandy beach. The pace I was living at was not sustainable; the new pace that I'm now settling into is already feeling wonderful...much more balanced and integrated.

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